Impact Beyond the Fit
Date: 26/03/2026 ()
Venue: Via Zoom Webinar - https://jnjmeetings.zoom.us/webinar/register/4517689875954/WN_J2HCYtKcTI63Sv_7NT8LAg#/registration
Provider: Johnson & Johnson Vision Care
Contact: Andrew Kotsos, [E] AKotsos@its.jnj.com, [P] 0448 296 016
Activity Outline
Welcome! Johnson & Johnson Vision invites you to join a webinar - Impact Beyond the Fit.
The 1-hour webinar will focus on the following topics:
1. The A to Z of Gen Z Contact Lens Wearers
2. Gen Z Decoded: How to Connect with the Next Generation of Wearers
3. First Fit Success: Tips, Tools and Toric Solutions
Please join us for this patient-centric session where experienced industry professionals will share practical insights and innovative strategies to support new wearers.
Gain valuable knowledge you can apply in your practice to better meet evolving patient needs and navigate the evolving eyecare landscape.
We look forward to seeing you online!
Learning Objectives
- Understand the Gen Z opportunity and why conversion from considerers to successful wearers remains low
- Identify key triggers and barriers in the new wearer journey
- Adapt communication strategies to align with Gen Z values, digital behaviors, and lifestyle priorities
- Strengthen their role as trusted advisors to drive trial, adoption, and long-term wear
- Understand key Gen Z consumer behaviours and how they influence eye care decisions
- Adapt communication strategies (both in-clinic and digital) to better engage and convert Gen Z patients
- Position contact lenses effectively to maximize impact, trust, and first-time conversion
- Implement practical daily actions to build long-term relationships and loyalty with Gen Z patients
- Identify more contact lens opportunities by proactively positioning every patient as a potential wearer
- Improve first-fit success and reduce dropout through appropriate product selection, patient education, and follow-up
- Recognize the impact of uncorrected astigmatism and avoid masking patients with spherical lenses
- Match toric lens technologies to patient lifestyle needs to deliver better visual performance, comfort, and stability
Max CPD hours awarded: 1.5
Session Information
| Name |
|---|
| Impact Beyond the Fit |
| Clinical? |
| Yes |
| Interactive? |
| No |
| Therapeutic? |
| No |
| Duration of CPD Session/Module |
| 1 |
| Duration of CPD Session/Module inclusive of Assessment Component |
| 1.5 |