Optometry Australia launches ‘Eyes on Medicare’ Federal Election campaign

Optometry Australia’s 2025 Federal Election campaign, Eyes on Medicare, officially launched yesterday, with coverage featured in The Australian and today on ABC Listen.

Announced to members in November 2024, the campaign advocates for the reinstatement of Medicare-subsidised eye examinations every two years for asymptomatic Australians under 65. This is a crucial step in ensuring equitable access to quality eye care and strengthening the future of the profession.

With the Federal Election approaching, we are calling on the Federal Government to take action—and we need the support of optometrists across the country to amplify our message.

How you can help

We’ve made it easy for you to engage with your federal representatives through our simple advocacy tool. With just a few clicks, you can send a pre-drafted email to your local Member of Parliament and the Senators representing your state.

Here’s how you can take action:

• Visit the Optometry Australia 2025 Federal Election webpage to learn more about our proposal.
• Use our simple advocacy tool to email your federal representatives.
• Encourage your colleagues and networks to participate – every email strengthens our collective voice.

After submitting your email, a member of our Optometry Advancement team will be in touch to assist with the next steps. If you have any questions or need further support, please contact our team at policy@optometry.org.au.

Together, we can ensure eye care and optometry are key priorities in the upcoming Federal Election.